ベルシステム24 撮影しました。

2022 09 22

We likened the people who work in call centers to droplets of water and fine thread to express the way they work, in this ad we photographed for the 40th anniversary of Bell System24. Art direction is by Chie Morimoto. The words of Shuntaro Tanikawa’s poem “Kokoro wo Kasaneru” (“Come Together”) lovingly express that world where voices connect, in a way that warms your heart.